Automation integration
FunnelFi + Zapier
Connect FunnelFi to 6,000+ apps without writing code.
Quick answer
Use FunnelFi as a Zapier Action to pull a real-time verdict from any trigger, Typeform, Facebook Lead Ads, Google Sheets, or a webhook. Fan out the result to any of Zapier's 6,000+ integrations.
How it works
01
Pick your trigger
Any Zap trigger works, new form submission, new row, new lead, new email.
02
Add FunnelFi as an Action
Map the lead fields to the FunnelFi payload. Zapier calls FunnelFi and receives the verdict.
03
Route with any downstream Action
Send a Slack alert, write to a CRM, add to a sheet, or send SMS, all conditional on the verdict.
Events sent
- verdict.qualified
- verdict.did_not_qualify
- verdict.needs_review
Fields mapped
- funnelfi_verdict
- funnelfi_fico_band
- funnelfi_program_match
- funnelfi_run_id
Setup
- 1
Search for "FunnelFi" in the Zapier app directory and connect your account.
- 2
Add an FunnelFi "Run Verdict" action step to any Zap.
- 3
Map fields and use Filter or Paths on funnelfi_verdict to branch.
Common use cases
- Typeform → FunnelFi → Slack alert for qualified leads.
- Facebook Lead Ads → FunnelFi → HubSpot contact with verdict tagged.
- Google Sheets row → FunnelFi → conditional email via Gmail.
FAQ
Do we need a paid Zapier plan?
Only if you want multi-step Zaps or Paths, most FunnelFi use cases require multi-step, so a paid plan is typical.
How fast is the verdict in a Zap?
FunnelFi returns in under three seconds. Total Zap runtime depends on your other steps.
Can we retry failures?
Yes, Zapier's auto-retry handles transient errors, and FunnelFi's API returns idempotent run IDs.
Is there a rate limit?
FunnelFi's plan-level rate limits apply. Zapier will queue and retry as needed.
Do we get error alerts?
Zapier's built-in failure notifications plus FunnelFi's dashboard both surface errors.
Learn more about Zapier at zapier.com/ .
Connect FunnelFi to Zapier today.
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